Samuel Vaug

I help hospitality businesses save time and boost profitability with AI.

The tasks killing your productivity can be automated. The inefficiencies hiding in your operations can be fixed. The hard part isn't the technology, it's identifying and solving the right problems. That's exactly what I do.

Sound familiar?

01

You're stuck doing everything yourself

You're running on every front, taking orders, training staff, putting out fires, answering emails late at night. It's working, but the hours you should be spending on growth, your guests, or your own life are eaten up by a to-do list that never stops growing.
02

You're bleeding money on SaaS subscriptions

You're paying for a dozen platforms and subscriptions, booking, CRM, scheduling, marketing, analytics, and the bills keep stacking up. Most of it can be replaced by your own system, built once with AI and tools like n8n, instead of bleeding monthly fees forever.
03

You need a partner, not a deck

You'd love professional input from someone who actually understands hospitality, without paying for a full-time hire or the day rates of big consulting firms. You want a partner who's been on the floor and knows the reality of running a venue, not a deck full of generic frameworks.
Services

What I do

Three ways to work together, depending on where you are and what you need next.

Level 1

Audit & Diagnostic

A focused 2–3 hour diagnostic to identify the top 5 areas where AI can immediately save you time and money: reservations, guest communication, menus, team scheduling, purchasing. You get clarity on what to do first.

Deliverable: Written report + prioritised action plan Discover this service →
Level 2

Implementation

Over 4 to 6 weeks, I set up the right tools with you and your team. Automations, custom prompts, hands-on training. At the end, you have a working system and measurable results, not a slide deck.

Deliverable: Tool setup + automations + team training Discover this service →
Level 3

Coaching & Training

I stay on as your long-term partner. Weekly calls, hands-on support, and a clear action plan that evolves with your business. This is where lasting impact gets built, one week at a time.

Deliverable: Weekly call + action plan follow-up + implementation support + regular check-ins Discover this service →

Most missions delivered remotely. On-site visits possible when relevant. French and English.

Systems

I build the systems I sell.

Everything below was built with Claude Code and N8N. Custom-built for real operations, not off-the-shelf software. That's what I help you do.

📦

Supplier & Orders Manager

One place to manage all your suppliers, contacts, recurring orders, and invoices. No more WhatsApp chains and lost emails.

Built with Claude + N8N Request preview →
📥

Email Management

Claude and N8N organise your inbox, files, and folders automatically. The structural backbone AI brings to the daily chaos of operations.

Built with Claude + N8N Request preview →
🧾

Accounting Agent

Scans your inbox, identifies invoices, classifies and renames them automatically. The foundation for real financial analysis without the manual work.

Built with Claude + N8N Request preview →
🎉

Event Inquiry Agent

Handles incoming event inquiries, generates tailored responses, and proactively prospects for private events, 24/7, in your brand voice.

Built with Claude + N8N Request preview →
About

Who I am

Samuel Vaug

I've spent 10 years working across luxury hotels, international airline catering, and independent F&B. Today I run L'Apéro Bar in Berlin, and I consult independently for hospitality businesses ready to operate smarter.

MBA & Bachelor, École de Savignac (top French hospitality school). Best International Experience Award.

Samuel serving at MGallery
Hospitality excellence

Accor & MGallery

Trained at Accor, the world's leading hospitality group, across MGallery properties in Vietnam and Versailles, and formed at École de Savignac, France's top hospitality school. I built my expertise in international service standards, luxury guest experience, and operational excellence. Skills I now apply to help independent businesses improving their operations and margins.

Newrest production line
Large-scale operations

Newrest Group

Managed multi-site airline catering operations across Europe (Berlin, Frankfurt, Dubrovnik, Amsterdam) for one of the world's largest catering companies. I bring deep expertise in P&L management, cost control, supply chain optimisation, and team coordination at scale.

L'Apero Bar Berlin
Hands-on entrepreneurship

L'Apéro Bar Berlin

I founded and run my own French restaurant and wine bar in Berlin. I deal with the same daily challenges my clients face, staffing, costs, suppliers, customer experience, which means I understand the reality on the ground, not just the theory.

Let's work together.

Book a free 30-minute discovery call. No commitment, no pitch deck, just an honest conversation about your business.

Book a call →

Or reach out directly: samuel@aperoberlin.com

Book a call